How do you talk about annuities in a way that doesn’t feel complicated and disingenuous? This is precisely the challenge Tradewell Tax & Financial found themselves facing. Here’s what worked for them:
Step 1: Know what you’re talking about.
Step 2: Be genuine.
Step 3: Hire Anchor Films.
At Anchor Films, we believe authentic stories can be exceptionally compelling, so the goal of this film for the Parkview Foundation was to tell true stories of patients the Foundation has assisted, narrated by staff members and using actors as stand-ins to safeguard patient privacy.
At just over four minutes, this is one of the longer pieces we’ve done; we think you’ll find that every second is worth it.
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We get asked all the time about our space–here’s how it all came together:
When we set out to build a film company, we felt it important to have a space where our big ideas could roam free, a place that embodied our values of hard work and craftsmanship, and where we could grow as a company, both practically and creatively. This is that space.
With reclaimed tabletops cut right here in our Midwestern backyard, an abundance of natural light, and beer in the fridge, we love our home and invite you to stop by.
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For Theoplis Smith, emotion drives the creative process. His work is full of rich colors and richer subjects; his brushstrokes are packed with energy.
“I’m really big on how people feel, how I feel,” he explains. “A feeling that can be captured and put on pause through my artwork.”
Creation is a constant compulsion for Smith — he’s been known to paint massive pieces on his lunch breaks at work — and he’s fast. Watching him paint live is like playing a video at twice the speed; his hands move with an erratic rhythm as he pours color after vibrant color on the canvas.
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On a recent Monday, Kevin Mattison was conducting pre-interviews for a brand film, finalizing the timeline for a long-term, multi-shoot project, and editing rough cuts of a series of testimonial videos. As a producer at Anchor Films, his job is to work with specific projects from concept to completion, ensuring that the final product is a work of art.
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